




Ren Ci Hospital
About
Ren Ci Hospital is one of the few charity healthcare institutions in Singapore which provides affordable medical, nursing and rehabilitative care services for the community. On their 20th anniversary, Ren Ci Hospital wanted to do a re-branding for their logo.
Concept
The board of directors do not want to shift away too much from their old identity, so the solution was to stick to their roots; the idea of the the bodhi tree remains in their identity. The logo consist of a stylised bodhi tree and the trunk was illustrated to look like the buddha’s hand. This is to show compassion and benevolence, which represents the nature of their brand.
Client
Ren Ci Hospital
Company
Equus Design
Ren Ci Hospital
Company
Equus Design
Creative Director
Andrew Thomas
Andrew Thomas
Design Director
Teppo Hastings
Teppo Hastings
Designer
Stephanie Cahyadi
Stephanie Cahyadi