Ronald McDonald House Charities
Ronald McDonald House Charities(RMHC) Singapore is an independently administered charity whose mission is to directly improve the health and well-being of children in Singapore. Every year, RMHC would make marketing collaterals to raise the awareness of their organisation. This year they have decided to take on a illustrative approach for the cover.
Keeping in mind that their primary beneficiary are families with young children, I wanted to illustrated that families are at ease when they are getting help from RMHC. Hence a family hugging together in a shape of a home.